HIGH PERFORMANCE EXPO ANNOUNCES POWERFUL 2026 EDUCATION LINE-UP
Impactful programming to grow your business, advance your career, and lift the industry
CHARLOTTE, NC – The High Performance Expo (HPX), taking place June 2-4 at the Charlotte Convention Center, announced its 2026 education lineup, featuring HPX PowerTalks, the Women’s Em[POWER]ment Summit, and the debut of the Automotive Leadership Conference. The programming is designed to deliver practical education that supports business growth, leadership development and innovation across the automotive, aftermarket and motorsports industries.
HPX PowerTalks will deliver short, fast-paced insights from industry leaders, innovators and entrepreneurs shaping the future of the automotive aftermarket. Sessions will take place on the show floor and focus on practical strategies, real-world experiences and measurable results.
A sampling of HPX PowerTalk sessions include:
- Driven to Win: Lessons from Elite Drivers
- Where Profits Leak in Auto Shops – and How Process Fixes Them
- Built for the Future: Preparing Your Automotive Business for What’s Next
- Marketing that Moves the Needle: Turning Attention Into Real Growth
- Rules of the Road Ahead: Kory Willis’ Story and What Regulations Mean for Your Business
- Fast-Track Your Career: How to Get Hired in Automotive
- The Road Ahead: Where the Industry is Really Headed
- Godzilla Unleashed: Ford’s Engine Build Secrets
- AI in Action: What It Can Actually Do for Your Business (and How to Do It!)
- Designing the Dream: From Concept to Finished Vehicle
“HPX education is built around one core goal: giving professionals information they can immediately put to work,” said Dr. Jamie Meyer, co-founder of HPX. “Our 2026 lineup reflects the real challenges and opportunities facing this industry, from leadership and profitability to technology, workforce development and the future of performance.
New for 2026, the Automotive Leadership Conference will bring together business leaders from across the automotive, aftermarket and motorsports sectors. The conference will be led by Tony Whatley, founder of 365 Driven, and will take place Wednesday, June 3, from 9 a.m. to 1 p.m. (lunch included).
The conference will feature sessions focused on marketing, sales, leadership, operations and finance, followed by a networking lunch. Attendees will then transition to the exhibit hall for an afternoon of exploration and engagement.
Topics will include:
- Keys to building a profitable business
- Navigating mergers, acquisitions and succession planning
- Strategies to attract and retain top talent
- Actionable growth strategies
- Modern marketing techniques to capture attention
“Stepping in as moderator for this powerhouse roster of industry leaders, I’m fired up for the kind of conversations that don’t just inform but challenge, provoke, and push our field forward,” said Tony Whatley, founder of 365 Driven. “The HPX educational platform is quickly becoming a go-to hub for serious professionals committed to staying ahead in this industry.”
The HPX Women’s Em[POWER]ment Summit – Life by Design: Using the Wholeness Compass – returns Tuesday, June 2, from 9 a.m. to 1 p.m. (lunch included). The summit will be led by Shannon Vogel, founder of Tall Poppy, and will focus on leadership, intentional career growth and personal fulfillment.
The HPX Women’s Em[POWER]ment Summit agenda includes:
- The Wholeness Compass: Seeing the Whole Picture
- Your Story: How You’re Actually Living
- Designing the Life You Want (Without Burnout)
- Practical Planning: Making It Real
- Integration and Vision
“With HPX, we’re creating an inclusive, interactive space designed not just to inspire, but to equip women with tools that drive real change,” said Dana Teague, HPX general manager. “Our goal is to build a program that resonates long after the event.”
HPX registration and housing are now open. Registration options include a VIP Experience, All-Access Pit Pass and individual tickets for the Automotive Leadership Conference and the Women’s Em[POWER]ment Summit.
Prospective attendees can register at
Hotel accommodations for the 2026 High Performance Expo can be booked at:
https://book.passkey.com/go/HPX2026
HPX social media
- Facebook: https://www.facebook.com/highperformanceexpo/
- Instagram: https://www.instagram.com/highperformanceexpo/
- LinkedIn: https://www.linkedin.com/company/thehpx/
To get additional information about HPX 2026, go to www.TheHPX.com.
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About the High Performance Expo
HPX is the future of the automotive aftermarket and where the high-performance automotive world converges to build what’s next. Held in Charlotte – the beating heart of American motorsports – HPX is a trade show and conference that unites the full spectrum of the industry: manufacturers, race teams, builders, retailers, and die-hard enthusiasts. It’s a launchpad for innovation, a marketplace for serious business, and a community built on speed, grit, and collaboration. HPX is where the future of performance gets built.
The second annual High Performance Expo is scheduled for June 2-4, 2026, in Charlotte, NC at the Charlotte Convention Center. HPX is owned and managed by Taffy Event Strategies.
About the North Carolina Motorsports Association (NCMA)
The North Carolina Motorsports Association (NCMA) is a 501(c)(6) nonprofit trade organization dedicated to promoting, protecting, and growing the motorsports industry across North Carolina. Established in 2002, NCMA represents a broad membership base that includes race teams, tracks, manufacturers, service providers, suppliers, professional service firms, and related businesses that drive the state’s motorsports economy.
NCMA serves as the unified voice of the industry at the state level, providing legislative and regulatory advocacy to ensure that the business interests of the motorsports community are recognized and supported. The association also fosters collaboration and professional development through networking events, industry programs, educational seminars, and member engagement opportunities that benefit organizations of all sizes, from small enterprises to major corporations.
Through leadership, partnership, and industry alignment, NCMA works to strengthen North Carolina’s position as the state where motorsports means business.
Media Contact:
High Performance Expo
Pamela Miller
pmiller@thehpx.com
817-991-5400